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Abstract:
On Wednesday 3 September 2008, Malvern Instruments will host a global web event to announce a major development in the field of rheometry.

Malvern to host unique global rheology event

Malvern, UK | Posted on August 20th, 2008

Participants from around the world will have the opportunity to be among the first to learn about a radical new development, and to join a live question and answer session.

This 30-minute event is now open for registration at
www.malvern.com/labeng/mailer/newsletter/julrheologyemail.html

Malvern is highly regarded for its active program of educational web seminars, which regularly attract significant numbers of attendees. This is the first time the company has used the medium to announce a major product or technology development, a prospect that Randy Byrne, Malvern's VP Marketing Communications, relishes.

"We have a fantastic opportunity here to give a large number of people around the world, the opportunity to hear immediately about a truly revolutionary development," he said. "The success of our eLearning program, and the feedback we receive from surveys of our and other companies' customers, simply confirms that people look increasingly to web events to update their knowledge and get new information."

"This is going to be one of the biggest events we've ever hosted and we are really looking forward to welcoming participants from all over the globe."

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About Malvern Instruments Ltd
Malvern Instruments provides a range of complementary materials characterization tools that deliver inter-related measurements reflecting the complexities of particulates and disperse systems, nanomaterials and macromolecules. Analytical instruments from Malvern are used in the characterization of a wide variety of materials, from industrial bulk powders to the latest nanomaterials and delicate macromolecules. A broad portfolio of innovative technologies is combined with intelligent, user-friendly software. These systems deliver industrially relevant data enabling our customers to make the connection between micro (such as particle size) and macro (bulk) material properties (rheology) and chemical composition (chemical imaging).

Particle size distribution, particle shape information, zeta potential, molecular weight, chemical composition, and bulk materials properties can all be determined with instruments from the Malvern range. The company’s laboratory, at-line, on-line and in-line solutions are proven in sectors as diverse as cement production and pharmaceutical drug discovery.

Headquartered in Malvern, UK, Malvern Instruments has subsidiary organizations in all major European markets, North America, China, Korea and Japan, a joint venture in India, a global distributor network and applications laboratories around the world.

Malvern and Malvern Instruments are registered trademarks of Malvern Instruments Ltd

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Contacts:
For press information, please contact:

Trish Appleton
Kapler Communications
Knowledge Centre
Wyboston Lakes
Great North Road
Wyboston
Bedfordshire
MK44 3BY, UK
Tel: +44 (0)1480 479280;
Fax: +44 (0)1480 470343

USA contact:

Marisa Fraser
Malvern Instruments Inc.
117 Flanders Road
Westborough
MA 01581-1042 USA
Tel: +1 508 768 6400
Fax: +1 508 768 6403

Please send sales enquiries to:

Alison Vines
Malvern Instruments Ltd
Enigma Business Park
Grovewood Road
Malvern
Worcestershire
WR14 1XZ UK
Tel: +44 (0) 1684 892456;
Fax: +44 (0) 1684 892789