- About Us
- Career Center
- Nano-Social Network
- Nano Consulting
- My Account
May 7th, 2007
Food nanotechnology and public acceptance
Having written in this space about the (possibly) good and the (possibly) bad of food nanotechnology before, here is now a scientific approach to assessing how the public perceives nanotechnology in food and food packaging. Swiss social psychologist Michael Siegrist has looked into the issues of trust, risk and the public acceptance of nanotechnology before. Now, he and his colleagues have taken the area of nanofoods and tried to understand what factors influence the willingness to buy food that has been produced, processed or packaged with nanotechnology. Their conclusion: Perceived benefits seems to be the most important predictor for willingness to buy.
"Our study was a first attempt to examine public reactions toward nanotechnology foods" Siegrist explains to Nanowerk. "More research is necessary to better understand the willingness to buy such new food products. An important factor that we came across, and that should be included in future studies, is perceived naturalness."
|Related News Press|
Interviews/Book Reviews/Essays/Reports/Podcasts/Journals/White papers
This Slinky lookalike 'hyperlens' helps us see tiny objects: The photonics advancement could improve early cancer detection, nanoelectronics manufacturing and scientists' ability to observe single molecules May 23rd, 2015
QuantumSphere Announces Production-Scale Validation of Nano Iron Catalysts for Multi-Billion Dollar Ammonia Industry: Significant Improvement in Ammonia Production for Agricultural Fertilizer, Global Food Crops May 7th, 2015
To Conserve London's 300-Year-Old Masterpiece, Nanotech & Drones April 12th, 2015
2015 Nanonics Image Contest January 29th, 2015