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Home > News > Why? Because Scarlett is worth it

January 6th, 2006

Why? Because Scarlett is worth it

Abstract:
L’Oreal has announced that Hollywood starlet Scarlet Johansson is to become the latest face to promote its products. The campaign will see Johansson promote its new nanotechnology-based High Intensity Pigments (HIP) line in a deal that industry sources estimate to be valued at $3 – 4 million.

Source:
cosmeticsdesign.com

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