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December 13th, 2005

How the Public Makes Sense of Nanotechnology

Abstract:
To better gauge the public’s knowledge about and attitudes toward nanotechnology, Dietram Scheufele, Ph.D., at the University of Wisconsin-Madison, and Bruce Lewenstein, Ph.D., at Cornell University, conducted a national telephone survey of over 700 adults in the fall of 2004. The researchers found that most Americans today know little about nanotechnology, though what they do know they have learned through the mass media. They also found that most Americans have a positive attitude toward nanotechnology, largely, the researchers believe, because most media coverage to date has focused on the bright promise that nanotechnology has for society.

Source:
nano.cancer.gov

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