Nanotechnology Now







Heifer International

Wikipedia Affiliate Button


DHgate

Home > News > Confusion could torpedo food & drink nanotech opportunity

October 7th, 2010

Confusion could torpedo food & drink nanotech opportunity

Abstract:
UK consumers' confusion about nanotechnology applied to the food and drink industries, fueled by misinformation and scare stories, could wreck its potential benefits, warns a new report from business communications consultancy College Hill.


More than 90% of the UK population is confused or concerned about whether they would buy food containing manufactured nano-particles, according to research conducted by British Market Research Bureau (BMRB) on behalf of College Hill.

Also 38 per cent of householders would be unlikely to buy foods containing nano-particles while more than half (52 per cent) are unsure about the advantages or risks of such technology in the food and drink industry.

Less than half (44 per cent) of UK consumers were able to define the meaning of nanotechnology as Ďa technology that involves using very small particles'.

Source:
foodanddrinkeurope.com

Bookmark:
Delicious Digg Newsvine Google Yahoo Reddit Magnoliacom Furl Facebook

Related News Press

News and information

'Microcombing' creates stronger, more conductive carbon nanotube films May 5th, 2015

Testing Facility for Graphene Enhanced Composite Pipes May 5th, 2015

Arrowhead Completes Dosing Healthy Volunteers and Initiates Transition to Patients in Phase 1 Study of ARC-AAT May 5th, 2015

Silicon Storage Technology and GLOBALFOUNDRIES Announce Qualification of Automotive Grade 55nm Embedded Flash Memory Technology May 5th, 2015

Govt.-Legislation/Regulation/Funding/Policy

New chip architecture may provide foundation for quantum computer: Researchers at the Georgia Tech Research Institute have developed a microfabricated ion trap architecture that holds promise for increasing the density of qubits in future quantum computers May 5th, 2015

'Microcombing' creates stronger, more conductive carbon nanotube films May 5th, 2015

Defects in atomically thin semiconductor emit single photons: Researchers create optically active quantum dots in 2-D semiconductor for the first time; may have applications for integrated photonics May 4th, 2015

From brittle to plastic in 1 breath: Rice University theorists show environments can alter 2-D materials' basic properties May 4th, 2015

Announcements

'Microcombing' creates stronger, more conductive carbon nanotube films May 5th, 2015

Testing Facility for Graphene Enhanced Composite Pipes May 5th, 2015

Arrowhead Completes Dosing Healthy Volunteers and Initiates Transition to Patients in Phase 1 Study of ARC-AAT May 5th, 2015

Silicon Storage Technology and GLOBALFOUNDRIES Announce Qualification of Automotive Grade 55nm Embedded Flash Memory Technology May 5th, 2015

Food/Agriculture/Supplements

Nanoparticles in consumer products can significantly alter normal gut microbiome May 4th, 2015

Research seeks alternatives for reducing bacteria in fresh produce using nanoengineering April 29th, 2015

Simultaneous Measurement of Drugs Made Possible by Nanosensors April 29th, 2015

Sensor Designed in Iran Able to Remove Formaldehyde Gas from Environment April 27th, 2015

NanoNews-Digest
The latest news from around the world, FREE




  Premium Products
NanoNews-Custom
Only the news you want to read!
 Learn More
NanoTech-Transfer
University Technology Transfer & Patents
 Learn More
NanoStrategies
Full-service, expert consulting
 Learn More










ASP
Nanotechnology Now Featured Books




NNN

The Hunger Project