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Home > News > Embarrassing and Futuristic

April 9th, 2005

Embarrassing and Futuristic

Mike Treder: Jack Uldrich, author of The Next Big Thing Is Really Small: How Nanotechnology Will Change the Future of Your Business, made some interesting comments on his blog regarding a recent Financial Times article.

Uldrich suggests that "one of the most effective ways to get people to embrace 'embarrassing and futuristic' scenarios is to simply get them to consider history."

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