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May 7th, 2004
Just Two Words: Plastic Chips
It's called the seduction room. Eastman Kodak Co. uses it to woo visitors with the vivid colors that light up new-breed video screens. They're made from organic light-emitting diodes, or OLEDs. And in the room's side-by-side comparisons with ordinary liquid-crystal displays (LCDS), the difference is impressive: Colors are more vibrant, resolution is crisper, and the OLED screens can be viewed from farther off to the sides without visual loss.
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