Nanotechnology Now







Heifer International

Wikipedia Affiliate Button


DHgate

Home > Press > International survey supports need for built-in water protection on smartphones and tablets

Abstract:
- 42 per cent have experienced accidental water damage
- 54 per cent take their phone into the toilet
- 70 per cent take their phone into the rain
- Although more women than men take their phone into the bath,
more men than women dropped it in the water.

International survey supports need for built-in water protection on smartphones and tablets

Las Vegas, NV | Posted on May 21st, 2013

A recent international survey commissioned in April 2013 by P2i confirms that consumers expect high levels of everyday water protection on phones as standard.

The research follows a study conducted one year ago, and reveals more people are taking their phones into hazardous environments, without always being aware of the potential for water damage.
Commenting on the survey results, Dr. Stephen Coulson, CTO, P2i said: "It's not surprising that 42 per cent of people surveyed had accidently water damaged their phone, particularly given that 62 per cent had never thought about water protection, or simply relied on being extra careful.

It was interesting to see that although people are water conscious in the sense that they avoid taking their phones to the beach (2 percentage point decrease) or using it by the pool (only a 6 percentage point increase), they do expect to be able to take their phone in the rain (70 per cent) or use it in a steamy kitchen (86 per cent) without damaging it or having to pay for aftermarket protection."

In just one year there was a 19 percentage point increase in the number of people taking their phone into pubs and cafés, while bathrooms also proved popular (61 per cent) with usage up 12 percentage points. A further 54 per cent admitted to taking their phone into the toilet, and a brave 12 per cent had used their phone in the shower.

Dr. Coulson said, "The survey sends an urgent message to manufacturers that people expect their phones to be able to withstand the hazards of everyday environments, as standard. We are already working closely with leading brands, including Motorola and Alcatel One Touch, providing a splash-proof coating which dramatically increases the reliability of smartphones, giving greater levels of water protection."

In January 2013, P2i previewed its next generation DunkableTM technology. This game-changing coating provides extra protection against full submergence in accidental conditions. As a hydrophobic barrier, the new, denser coating, allows smartphones to reach an IPx7 water rating, which is equivalent to surviving a call under one meter of water for half an hour.

"As consumers continue to adopt smartphones and tablets into their everyday life, the need for higher levels of water protection will continue to increase. P2i is in a strong position having protected tens of millions of devices with the splash-proof coating, and looks forward to a great year ahead as the commercialization of DunkableTM continues", said Dr. Coulson.

The research for P2i was carried out between: 24 / 04 / 2013 and 03 / 05 / 2013, from a sample of 3786 mobile phone users 18+ across the UK, France, Germany, Spain and the US.

All research conducted by Opinion Matters adheres to MRS Codes of Conduct (2010) in the UK. Within these parameters there are guidelines that ensure all research is carried out in a professional and ethical manner. Furthermore, as members of ESOMAR and AIMRI, Opinion Matters abide by the ICC/ESOMAR International Code on Market and Social Research.

Opinion Matters is registered with the Information Commissioner's Office and is fully compliant in accordance with the Data Protection Act. The company is also certified under Quality Assurance Scheme IS0 9001.

####

About P2i
P2i is the world leader in liquid repellent nano-coating technology. It was established in 2004 to commercialize liquid repellent treatments developed by the UK’s Ministry of Defence. Now on a commercial scale, P2i’s patented process has been successfully applied to a wide range of products in a wide range of markets including Electronics, Lifestyle, Filtration & Energy, Life Sciences and Military & Institutional and. See www.p2i.com for more information.

For more information, please click here

Contacts:
Natasha Verniquet
+44 (0)1235 838 715

Copyright © P2i

If you have a comment, please Contact us.

Issuers of news releases, not 7th Wave, Inc. or Nanotechnology Now, are solely responsible for the accuracy of the content.

Bookmark:
Delicious Digg Newsvine Google Yahoo Reddit Magnoliacom Furl Facebook

Related News Press

News and information

New method allows for greater variation in band gap tunability: The method can change a material's electronic band gap by up to 200 percent January 31st, 2015

Evidence mounts for quantum criticality theory: Findings bolster theory that quantum fluctuations drive strange electronic phenomena January 30th, 2015

Everything You Need To Know About Nanopesticides January 30th, 2015

DNA nanoswitches reveal how life's molecules connect: An accessible new way to study molecular interactions could lower cost and time associated with discovering new drugs January 30th, 2015

Products

NEI introduces NANOMYTE® SuperAi, a Durable Anti-ice Coating December 4th, 2014

Biosenta Inc. Updates New Household Disinfectant Testing Results; It Kills 100% of a Broad Range of Deadly Molds, Fungi, Bacteria, and Viruses, Including Ebola and Enterovirus D68 November 20th, 2014

NEI Development Update on NANOMYTE® TC-5001, a Protective Coating for Zinc-Plated and Galvanized Steel November 8th, 2014

HZO Teams With Deutsche Telekom to Unveil the Waterproof Tolino Vision 2 eReader: The New HZO Protected eReader Ushers in a New Era of Waterproof Electronics, Providing a Seamless User Experience Without the Risk of Using Port Doors and Mechanical Seals October 10th, 2014

Materials/Metamaterials

Evidence mounts for quantum criticality theory: Findings bolster theory that quantum fluctuations drive strange electronic phenomena January 30th, 2015

Crystal light: New light-converting materials point to cheaper, more efficient solar power: University of Toronto engineers study first single crystal perovskites for new solar cell and LED applications January 30th, 2015

The Original Frameless Shower Doors Installs DFI's FuseCube™ to Offer Hydrophobic Protective Coating as a Standard Feature: First DFI FuseCube™ Installed on the East Coast to Enable Key Differentiator for the Original Frameless Shower Doors January 29th, 2015

Creating new materials with quantum effects for electronics January 29th, 2015

Announcements

New method allows for greater variation in band gap tunability: The method can change a material's electronic band gap by up to 200 percent January 31st, 2015

Evidence mounts for quantum criticality theory: Findings bolster theory that quantum fluctuations drive strange electronic phenomena January 30th, 2015

Everything You Need To Know About Nanopesticides January 30th, 2015

DNA nanoswitches reveal how life's molecules connect: An accessible new way to study molecular interactions could lower cost and time associated with discovering new drugs January 30th, 2015

Interviews/Book Reviews/Essays/Reports/Podcasts/Journals/White papers

New method allows for greater variation in band gap tunability: The method can change a material's electronic band gap by up to 200 percent January 31st, 2015

DNA nanoswitches reveal how life's molecules connect: An accessible new way to study molecular interactions could lower cost and time associated with discovering new drugs January 30th, 2015

Crystal light: New light-converting materials point to cheaper, more efficient solar power: University of Toronto engineers study first single crystal perovskites for new solar cell and LED applications January 30th, 2015

Iranian Scientists Use MOFs to Eliminate Dye Pollutants January 29th, 2015

NanoNews-Digest
The latest news from around the world, FREE



  Premium Products
NanoNews-Custom
Only the news you want to read!
 Learn More
NanoTech-Transfer
University Technology Transfer & Patents
 Learn More
NanoStrategies
Full-service, expert consulting
 Learn More










ASP
Nanotechnology Now Featured Books




NNN

The Hunger Project







© Copyright 1999-2015 7th Wave, Inc. All Rights Reserved PRIVACY POLICY :: CONTACT US :: STATS :: SITE MAP :: ADVERTISE