Home > Press > Research and Markets: Innovation in Drinks Packaging - Management Briefing
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Abstract:
Research and Markets (www.researchandmarkets.com/research/1c69ab/innovation_in_drin) has announced the addition of the "Innovation in Drinks Packaging - Management Briefing" report to their offering.
Research and Markets: Innovation in Drinks Packaging - Management Briefing
Dublin, Ireland | Posted on September 18th, 2009 Innovation in drinks packaging is more intense today than it has been for decades, with cutting-edge innovation in intelligent materials, microchip integration and nanomaterials allowing designers to create boxes, bottles, cans and sacks that they could not dream of before. What are the latest innovations and developments? just-drinks has investigated in Europe, North America and Asia, with a special global focus on nanotechnology.
Innovation in drinks packaging is more intense today than it has been for decades, with cutting-edge innovation in intelligent materials, microchip integration and nanomaterials allowing designers to create boxes, bottles, cans and sacks that they could not dream of before.
Put simply, drinks packaging can be lighter, tougher, more flexible, changeable, colourful and attractive than it has been in the past and is on the frontline for marketing departments. Imaginative drinks packaging can create blue water between two drinks that are similar in taste, ingredients and price. What are the latest innovations and developments? just-drinks has investigated in Europe, North America and Asia, with a special global focus on nanotechnology.
Key Topics Covered:
* Introduction
* Drinks industry associations - the big beasts
* European Union industry associations
* Independent lobbyists in Brussels
* The WTO - relatively lobbyist-free
* The US
* China
* Japan
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