Nanotechnology Now - Press Release: BlabberMouth PR Unveils New Name, New Brand Identity

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Abstract:
BlabberMouth L.P. and its subsidiary CameronWeeks are now Penman PR, Inc. The new name and organizational change strengthens the firm position as one of the most innovative independent PR firms in the nation and the only international public relations firm to offer 100% senior-level representation.

BlabberMouth PR Unveils New Name, New Brand Identity

Austin, TX | Posted on August 3rd, 2009

Penman PR also unveiled its new logo and website at www.penmanPR.com. Where the logo exemplifies the firm's modern, bold and sophisticated characteristics, the site conveys Penman's working philosophy and focus on clients' business objectives.

BlabberMouth was built in 2001 based on a survey of executives who expressed what they wanted and needed from a PR firm. Although the BlabberMouth brand name was readily adopted after its inception in 2001 and served the firm well, another survey in 2007 revealed a less than favorable
response from technology executives. The firm's founder and chief executive, Patti D. Hill, created CameronWeeks, a subsidiary of BlabberMouth that served complex technologies and industries.

"The BlabberMouth name was accidental brilliance. It's unbelievably sticky and helped the brand become solid over the last eight years," said Patti D. Hill, CEO / Founder, Penman PR. "Just as with the 2001 recession, now is the time for strong actions. The decision to re-brand as Penman PR will create clear blue water between us and our competitors."

BlabberMouth PR opened a practice in San Francisco earlier this year, which will also adopt the new company brand, and Penman has its sites set on opening in Denver in September. The firm has plans to open in a minimum of three additional U.S. cities in 2010.

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About Penman PR
Penman PR is one of the most innovative independent PR firms in the nation and the only international public relations firm to offer 100% senior-level representation. The firm proactively engages in the art and science of establishing and promoting brand value by mapping PR strategies and tactics against its clients' business objectives. Penman excels at implementing company and product launches, branding and re-branding, positioning companies for acquisition, raising stock price, maximizing industry events, business attraction and retention and overthrowing the competition.

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