Nanotechnology Now







Heifer International

Wikipedia Affiliate Button


DHgate

Home > News > Rosnanotekh Gets Branding Makeover

August 20th, 2008

Rosnanotekh Gets Branding Makeover

Abstract:
The Russian Corporation of Nanotechnologies unveils a new brand image today. The Swedish agency Differ has replaced its double-headed eagle logo, traditional for Russian state companies, with a multicolored sphere and chopped off the last syllable of its name, making it Rosnano. At the corporation, they hope they will finally not be mistaken for Sergey Chemezov's Rostekhnologia (established from Rosoboronexport) any more. The new styling was approved by the corporation's supervisory board last week. Denis Kusenkov, head of the corporate communication department at Rosnano, said that the company would position itself as a major global brand for innovative technology.

The Russian Corporation of Nanotechnologies was founded by law No. 139-F3 on July 19, 2007, to implement state nanotechnology policy, with co-investors of significant economic and social potential. At the end of last year, the Russian government transferred 132 billion rubles to the corporation. It is the second state corporation to undergo an image makeover, following Olympic facility builder Olimpstroi at the beginning of the summer. Vneshekonombank is planning to follow suit this autumn. The bank was reorganized as the Bank for Development and Foreign Economic Affairs last year.

Source:
kommersant.com

Bookmark:
Delicious Digg Newsvine Google Yahoo Reddit Magnoliacom Furl Facebook

Related News Press

News and information

Northwestern scientists develop first liquid nanolaser: Technology could lead to new way of doing 'lab on a chip' medical diagnostics April 25th, 2015

Nanotech-enabled moisturizer speeds healing of diabetic skin wounds: Spherical nucleic acids silence gene that interferes with wound healing April 24th, 2015

Fast and accurate 3-D imaging technique to track optically trapped particles April 24th, 2015

Pseudoparticles travel through photoactive material: KIT scientists measure important process in the conversion of light energy -- publication in Nature Communications April 24th, 2015

Announcements

Northwestern scientists develop first liquid nanolaser: Technology could lead to new way of doing 'lab on a chip' medical diagnostics April 25th, 2015

Nanotech-enabled moisturizer speeds healing of diabetic skin wounds: Spherical nucleic acids silence gene that interferes with wound healing April 24th, 2015

Fast and accurate 3-D imaging technique to track optically trapped particles April 24th, 2015

Pseudoparticles travel through photoactive material: KIT scientists measure important process in the conversion of light energy -- publication in Nature Communications April 24th, 2015

NanoNews-Digest
The latest news from around the world, FREE




  Premium Products
NanoNews-Custom
Only the news you want to read!
 Learn More
NanoTech-Transfer
University Technology Transfer & Patents
 Learn More
NanoStrategies
Full-service, expert consulting
 Learn More










ASP
Nanotechnology Now Featured Books




NNN

The Hunger Project