Home > Press > Melt Away the Pounds with "Weight Loss" Apparel
AbsAthletic announces the launch of new performance apparel line, FIRE Wear, to aid in weight loss. The apparel line makes use of far infrared energy to help speed up metabolism which results in weight loss.
Melt Away the Pounds with "Weight Loss" Apparel
Atlanta, GA | Posted on June 22nd, 2007
Dr. Averel Snyder is an expert when it comes to matters of the heart. The noted Georgia cardiovascular and thoracic surgeon and certified fitness trainer is also an expert in how to lose weight. He is using his expertise to launch a new company, AbsAthletic Inc. (http://www.absathletic.com), to produce a line of performance sportswear to aid in weight loss.
The Atlanta-based firm's line, FIRE Wear brand, features a patent-in-process textile technology that incorporates a form of solar energy called far infrared energy (FIRE™). The fabric absorbs far infrared energy (whether outdoors or indoors) which increases metabolism and results in weight loss. The far infrared energy also helps dissolve unwanted cellulite. FIRE Wear is made of lightweight, polyester spandex constructed fabric that incorporates the company's Smart Fiber™ yarns. These yarns are impregnated with a special material before being knit into fabrics. Seth Snyder, the company CEO and president, says the process involves the use of a natural additive that is applied via nanotech engineering. The high-tech fabric also wicks moisture away from the body.
The line includes men's and women's pants and shirts. Using the product is simple; you just wear the apparel during your normal fitness program, going to a gym, walking, bicycling, etc. Studies show just using a tanning bed equipped with far infrared technology for thirty minutes will help you burn 600 calories. As a confirmation of the validity of this, extensive research by NASA in the early 1980's led to the conclusion that infrared heat can give astronauts a cardiovascular workout without exercise. AbsAthletic's advisory board includes three cardiovascular surgeons and one general surgeon who all endorse FIRE Wear and its effectiveness in channeling energy into the body to promote weight loss.
The company was founded by Averel along with his brother Seth. They came up with the idea for FIRE Wear in 2005. Averel had some exposure to materials containing FIRE through his medical work and recognized their potential for both medical and non-medical applications.
FIRE Wear's suggested retail prices start at $48 for women's tops and $55 for men's tops.
"If you want a good way to lose weight naturally, add Abs to your diet," Seth concludes.
For more information, please click here
Copyright © PRWeb™
If you have a comment, please Contact
Issuers of news releases, not 7th Wave, Inc. or Nanotechnology Now, are solely responsible for the accuracy of the content.
Whirlpools on the Nanoscale Could Multiply Magnetic Memory: At the Advanced Light Source, Berkeley Lab scientists join an international team to control spin orientation in magnetic nanodisks May 22nd, 2013
Bacterial spare parts filter antibiotic residue from groundwater May 22nd, 2013
UofL scientists uncover how grapefruits provide a secret weapon in medical drug delivery May 22nd, 2013
Atomic-Scale Investigations Solve Key Puzzle of LED Efficiency: MIT and Brookhaven Lab scientists use electron microscopy imaging techniques to settle a solid-state controversy and raise new experimental possibilities May 22nd, 2013
UNL team's discovery yields supertough, strong nanofibers April 24th, 2013
Graphene Could Help Prevent Another Lance Armstrong January 15th, 2013
Nanoscale impulse radar measures depth of snow and ice December 18th, 2012
Research and Markets: The Global Nanotechnology and Nanomaterials Industry 2013 Report: Stage of Development, Global Activity and Market Opportunities December 16th, 2012
Nanoadsorbent Synthesized to Remove Toxic Dyes from Textile Industry Wastewater May 16th, 2013
Miller Sports Aspen Brings European Fashion to Aspen With Designer Ski Wear with Goldwin and Toni Sailer May 3rd, 2013
Revolutionary new device joins world of smart electronics: Unique properties of graphene and graph Exeter combine to create a new flexible, transparent, photosensitive device April 19th, 2013
Peratech working on "Nose in clothes" and touch technology for wearable electronics: QTC sensors in clothes can monitor vital signs for illness and warn of exposure to dangerous chemicals March 18th, 2013