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Home > News > Insights from the World Innovation Forum

April 24th, 2007

Insights from the World Innovation Forum

"The talks by (Google's chief Internet "evangelist" Vinton Cerf and inventor Raymond Kurzweil) emphasized how quickly technology changes, especially the Internet.

"That changes consumer behavior much more quickly than I had anticipated, so we will prepare for computer users to shift to the Internet from desktop software. Instead of printing labels from desktop software, people might be more likely to do that directly from the Internet."

"Because of Kurzweil's point about change occurring at an ever-increasing pace, Avery-Dennison will prepare in case nanotech materials are available for use in office products within five years. The conventional prediction is that they won't be ready for 10 to 20 years."


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