Nanotechnology Now

Our NanoNews Digest Sponsors





Heifer International

Wikipedia Affiliate Button


android tablet pc

Home > Press > Media effects on public attitudes toward nanotechnology

Abstract:
As the emerging field of nanotechnology enters the public consciousness, mass media play an important role in shaping public attitudes about the new science. But newspapers, the Internet and television do so in significantly different ways, says Dietram Scheufele, a professor of life sciences communication at the University of Wisconsin-Madison.

Media effects on public attitudes toward nanotechnology

Madison, WI | Posted on March 23rd, 2007

In a paper published in the current Journalism and Mass Communication Quarterly, Scheufele and Chul-joo Lee of the University of Pennsylvania's Annenberg School for Communication find that newspapers and the Internet help people better understand nanotechnology research, but television news accounts have a more emotional effect.

While television promotes public acceptance of nanotechnology, it does so by creating an air of deference to scientific authority, with little effect on viewers' understanding of the science, the authors write. Scheufele suggests the brief time allotted to television news segments and its focus on personal stories, rather than in-depth scientific explanations, may be insufficient for promoting understanding of the complex science.

####

For more information, please click here

Contacts:
Michael Penn
(608) 262-2679


Dietram Scheufele
(414) 241-4774

Copyright © University of Wisconsin-Madison

If you have a comment, please Contact us.

Issuers of news releases, not 7th Wave, Inc. or Nanotechnology Now, are solely responsible for the accuracy of the content.

Bookmark:
Delicious Digg Newsvine Google Yahoo Reddit Magnoliacom Furl Facebook

Related News Press

Announcements

Oxford Instruments Asylum Research Introduces the MFP-3D InfinityTM AFM Featuring Powerful New Capabilities and Stunning High Performance April 18th, 2014

High-temperature plasmonics eyed for solar, computer innovation April 17th, 2014

INSCX™ exchange to present Exchange trade reporting mechanism for engineered nanomaterials (NMs) to UK regulation agencies, insurers and upstream/downstream users April 17th, 2014

Transparent Conductive Films and Sensors Are Hot Segments in Printed Electronics: Start-ups in these fields show above-average momentum, while companies working on emissive displays such as OLED are fading, Lux Research says April 17th, 2014

Interviews/Book Reviews/Essays/Reports/Podcasts/Journals

Novel stapled peptide nanoparticle combination prevents RSV infection, study finds April 17th, 2014

Thinnest feasible membrane produced April 17th, 2014

More effective kidney stone treatment, from the macroscopic to the nanoscale April 17th, 2014

High-temperature plasmonics eyed for solar, computer innovation April 17th, 2014

Human Interest/Art

Harry Potter-style invisibility cloaks: A real possibility next Christmas? Forget socks and shaving foam, the big kids of tomorrow want an invisible cloak for Christmas December 19th, 2013

Chicago Awareness Organization First Not-for-Profit to Sponsor Dog Training to Detect Ovarian Cancer Odorants December 12th, 2013

ZEISS Microscopes used to create images for Art Exhibit at Midway Airport: Art of Science: Images from the Institute for Genomic Biology October 25th, 2013

New potential for touch screens found at your fingertips September 17th, 2013

NanoNews-Digest
The latest news from around the world, FREE







  Premium Products
NanoNews-Custom
Only the news you want to read!
 Learn More
NanoTech-Transfer
University Technology Transfer & Patents
 Learn More
NanoStrategies
Full-service, expert consulting
 Learn More














ASP
Nanotechnology Now Featured Books




NNN

The Hunger Project







© Copyright 1999-2014 7th Wave, Inc. All Rights Reserved PRIVACY POLICY :: CONTACT US :: STATS :: SITE MAP :: ADVERTISE