Home > News > High Style Goes High Tech
February 4th, 2007
Abstract:
High tech and high fashion rarely coincide. Tech-infused apparel—with advanced features such as moisture wicking—is much more likely to hang on racks at sports stores (think Patagonia or REI) than Saks Fifth Avenue (SKS).
And it's no accident that the most resilient technology, such as weatherproof Gore-Tex and sweatproof Coolmax, is generally associated with conquering the great outdoors, not prowling the catwalk. Recently, however, technology-toughened luxury apparel is increasingly offered by high-end retailers. Style-conscious customers are starting to snap it up, lured by promises of nanotech-enabled, nonwrinkle suits and stain-proofed fibers that result in lower dry-cleaning bills. High-tech, high-end clothes are quickly becoming a retail niche with promising revenues.
Source:
businessweek.com
Related News Press |
Interviews/Book Reviews/Essays/Reports/Podcasts/Journals/White papers/Posters
Researchers develop artificial building blocks of life March 8th, 2024
Nanoscale CL thermometry with lanthanide-doped heavy-metal oxide in TEM March 8th, 2024
Textiles/Clothing
Protective equipment with graphene nanotubes meets the strictest ESD safety standards March 25th, 2022
Polymer fibers with graphene nanotubes make it possible to heat hard-to-reach, complex-shaped items February 11th, 2022
Flexible material shows potential for use in fabrics to heat, cool July 3rd, 2020
Human Interest/Art
Drawing data in nanometer scale September 30th, 2022
Scientists prepare for the world’s smallest race: Nanocar Race II March 18th, 2022
Graphene nanotubes revolutionize touch screen use for prosthetic hands August 3rd, 2021
JEOL Announces 2020 Microscopy Image Grand Prize Winners January 7th, 2021
The latest news from around the world, FREE | ||
Premium Products | ||
Only the news you want to read!
Learn More |
||
Full-service, expert consulting
Learn More |
||