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March 21st, 2006

BASF's Small-Tech Big Bet

Jack Uldrich: For years, BASF's (NYSE: BF) tagline has been the same: "We don't make a lot of the products you buy; we make a lot of the products you buy better." It's an effective line, and I often paraphrase it when attempting to explain to people how nanotechnology will change many of today's existing products.


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