Abstract:
Are high prices a barrier to nanotechnology commercialization? The answer is yes, according to a new report from Lux Research entitled "Nanotech's Pricing Stalemate Ends." In a remarkable disconnect, 75% of large corporations that buy components based on nanotechnology believe that they hold the pricing power in deals, while 70% of sellers think that in fact they have the upper hand. The result: Deals languish while corporate buyers use delay tactics on overeager sellers.