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April 22nd, 2004
When David Met Goliath
Mike Moradi: If you are involved with a startup company, where do you begin? After all, Corporate Development means very different things to different organizations. Typically it involves negotiation of mergers and acquisitions; direct investments; preferred vendor arrangements; and/or sharing of "soft resources" (market data, product stewardship guidance, informal business advice, etc). An equally important issue is how to avoid being taken advantage of, while still delivering value to your partner.
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